{"id":130,"date":"2024-07-08T04:04:49","date_gmt":"2024-07-07T16:04:49","guid":{"rendered":"https:\/\/derena.info\/?page_id=130"},"modified":"2024-07-08T08:59:25","modified_gmt":"2024-07-07T20:59:25","slug":"insights-hub-unified-space-for-market-analysis","status":"publish","type":"page","link":"https:\/\/oderena.com\/?page_id=130","title":{"rendered":"Insights Hub &#8211; unified space for market analysis"},"content":{"rendered":"\n<figure class=\"wp-block-image alignfull size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"327\" src=\"https:\/\/oderena.com\/wp-content\/uploads\/2024\/07\/hero-image-8-1024x327.jpg\" alt=\"\" class=\"wp-image-131\" srcset=\"https:\/\/oderena.com\/wp-content\/uploads\/2024\/07\/hero-image-8-1024x327.jpg 1024w, https:\/\/oderena.com\/wp-content\/uploads\/2024\/07\/hero-image-8-300x96.jpg 300w, https:\/\/oderena.com\/wp-content\/uploads\/2024\/07\/hero-image-8-768x245.jpg 768w, https:\/\/oderena.com\/wp-content\/uploads\/2024\/07\/hero-image-8-1536x491.jpg 1536w, https:\/\/oderena.com\/wp-content\/uploads\/2024\/07\/hero-image-8-2048x654.jpg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div style=\"height:32px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-1250aeed wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h4 class=\"wp-block-heading\">Objective<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Transform the research experience on trading platforms, providing users with a centralised hub for fundamental analysis tools and resources.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Apply the design process, with goal to create a centralised and intuitive navigation system across web, iOS, and Android trading platforms for fundamentals research tools.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Empower users with in-platform analysis tools to make informed trading decisions.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h4 class=\"wp-block-heading\">Scope<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Design and implement a cohesive navigation structure for Insights domain.<\/li>\n\n\n\n<li>Consolidate research tools, including news, client sentiment, trading activity, financial reports, company fundamentals, and economic data.<\/li>\n\n\n\n<li>Ensure consistency and usability across web, iOS, and Android platforms, catering to the unique interaction patterns and design guidelines of each platform.<\/li>\n\n\n\n<li>Establish a modular architecture that allows for easy integration of new research tools and features over time.<\/li>\n<\/ul>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:32px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-1250aeed wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h4 class=\"wp-block-heading\">Process<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>User research<\/strong> &#8211; conduct user interviews on how users do pre-trade market analysis, what sources and tools they are using. How their decision making changed over the years?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Workshop<\/strong> &#8211; ideation and collaboration with designers and stakeholders to generate creative solutions that address user needs and align with project goals.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Information architecture<\/strong> &#8211; evaluate current navigation to market analysis:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>What lives there? Can tools be grouped into logical categories and subcategories?<\/li>\n\n\n\n<li>Is it easy to discover?<\/li>\n\n\n\n<li>Any pain points?<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Ideate an prototype <\/strong>the navigation structure and user flows across different platforms.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Usability testing<\/strong> of the solution to gather user feedback on new market details screens with new nav<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Development and Integration<\/strong> &#8211; creating development plant and phases on changes with keeping in mind of easy user transition to new interface structure and to deliver changes with values<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"1024\" src=\"https:\/\/oderena.com\/wp-content\/uploads\/2024\/07\/Insights-Hub-img1-1000x1024.jpg\" alt=\"\" class=\"wp-image-133\" srcset=\"https:\/\/oderena.com\/wp-content\/uploads\/2024\/07\/Insights-Hub-img1-1000x1024.jpg 1000w, https:\/\/oderena.com\/wp-content\/uploads\/2024\/07\/Insights-Hub-img1-293x300.jpg 293w, https:\/\/oderena.com\/wp-content\/uploads\/2024\/07\/Insights-Hub-img1-768x787.jpg 768w, https:\/\/oderena.com\/wp-content\/uploads\/2024\/07\/Insights-Hub-img1.jpg 1470w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:73px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-1250aeed wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<h4 class=\"wp-block-heading\">Before<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>No Market analysis available on platforms.<\/li>\n\n\n\n<li>On web platform link to IG.com Market Data page buried in overflow menu, mobile &#8211; web view Market Data page<\/li>\n\n\n\n<li>Lots of client requests to add Client sentiment and analysis<\/li>\n<\/ul>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<figure class=\"wp-block-image size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"647\" height=\"1024\" src=\"https:\/\/oderena.com\/wp-content\/uploads\/2024\/07\/Insights-Hub-img2-647x1024.jpg\" alt=\"\" class=\"wp-image-134\" style=\"width:661px;height:auto\" srcset=\"https:\/\/oderena.com\/wp-content\/uploads\/2024\/07\/Insights-Hub-img2-647x1024.jpg 647w, https:\/\/oderena.com\/wp-content\/uploads\/2024\/07\/Insights-Hub-img2-190x300.jpg 190w, https:\/\/oderena.com\/wp-content\/uploads\/2024\/07\/Insights-Hub-img2-768x1215.jpg 768w, https:\/\/oderena.com\/wp-content\/uploads\/2024\/07\/Insights-Hub-img2-971x1536.jpg 971w, https:\/\/oderena.com\/wp-content\/uploads\/2024\/07\/Insights-Hub-img2-1295x2048.jpg 1295w, https:\/\/oderena.com\/wp-content\/uploads\/2024\/07\/Insights-Hub-img2.jpg 1470w\" sizes=\"auto, (max-width: 647px) 100vw, 647px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:32px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-1250aeed wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<h4 class=\"wp-block-heading\">Phase 1<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Developing IG Client Sentiment to platforms (native implementation on mobile)<\/li>\n\n\n\n<li>Surfacing link to more market details on IG website<\/li>\n\n\n\n<li>Coachmarks on Mobile platforms for changes and to bring user attention to research area<\/li>\n<\/ul>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"647\" height=\"1024\" src=\"https:\/\/oderena.com\/wp-content\/uploads\/2024\/07\/Insights-Hub-img3-647x1024.jpg\" alt=\"\" class=\"wp-image-135\" srcset=\"https:\/\/oderena.com\/wp-content\/uploads\/2024\/07\/Insights-Hub-img3-647x1024.jpg 647w, https:\/\/oderena.com\/wp-content\/uploads\/2024\/07\/Insights-Hub-img3-190x300.jpg 190w, https:\/\/oderena.com\/wp-content\/uploads\/2024\/07\/Insights-Hub-img3-768x1215.jpg 768w, https:\/\/oderena.com\/wp-content\/uploads\/2024\/07\/Insights-Hub-img3-971x1536.jpg 971w, https:\/\/oderena.com\/wp-content\/uploads\/2024\/07\/Insights-Hub-img3-1295x2048.jpg 1295w, https:\/\/oderena.com\/wp-content\/uploads\/2024\/07\/Insights-Hub-img3.jpg 1470w\" sizes=\"auto, (max-width: 647px) 100vw, 647px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:32px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Planning on systematically deliver a navigation system for the Insights Hub that meets user needs, aligns with project goals, and evolves over time to support the changing needs of traders and investors.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1020\" src=\"https:\/\/oderena.com\/wp-content\/uploads\/2024\/07\/Insights-Hub-img4-1024x1020.jpg\" alt=\"\" class=\"wp-image-136\" srcset=\"https:\/\/oderena.com\/wp-content\/uploads\/2024\/07\/Insights-Hub-img4-1024x1020.jpg 1024w, https:\/\/oderena.com\/wp-content\/uploads\/2024\/07\/Insights-Hub-img4-300x300.jpg 300w, https:\/\/oderena.com\/wp-content\/uploads\/2024\/07\/Insights-Hub-img4-150x150.jpg 150w, https:\/\/oderena.com\/wp-content\/uploads\/2024\/07\/Insights-Hub-img4-768x765.jpg 768w, https:\/\/oderena.com\/wp-content\/uploads\/2024\/07\/Insights-Hub-img4-1536x1530.jpg 1536w, https:\/\/oderena.com\/wp-content\/uploads\/2024\/07\/Insights-Hub-img4-2048x2040.jpg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/oderena.com\/?page_id=199\" data-type=\"page\" data-id=\"199\">\u2190 Back to all projects<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Objective Transform the research experience on trading platforms, providing users with a centralised hub for fundamental analysis tools and resources. Apply the design process, with goal to create a centralised and intuitive navigation system across web, iOS, and Android trading platforms for fundamentals research tools. Empower users with in-platform analysis tools to make informed trading [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":199,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-130","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/oderena.com\/index.php?rest_route=\/wp\/v2\/pages\/130","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/oderena.com\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/oderena.com\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/oderena.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/oderena.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=130"}],"version-history":[{"count":5,"href":"https:\/\/oderena.com\/index.php?rest_route=\/wp\/v2\/pages\/130\/revisions"}],"predecessor-version":[{"id":212,"href":"https:\/\/oderena.com\/index.php?rest_route=\/wp\/v2\/pages\/130\/revisions\/212"}],"up":[{"embeddable":true,"href":"https:\/\/oderena.com\/index.php?rest_route=\/wp\/v2\/pages\/199"}],"wp:attachment":[{"href":"https:\/\/oderena.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=130"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}