{"id":140,"date":"2024-07-08T04:30:30","date_gmt":"2024-07-07T16:30:30","guid":{"rendered":"https:\/\/derena.info\/?page_id=140"},"modified":"2024-07-08T09:00:57","modified_gmt":"2024-07-07T21:00:57","slug":"native-integration-of-tipranks-api-for-market-analysis","status":"publish","type":"page","link":"https:\/\/oderena.com\/?page_id=140","title":{"rendered":"Native Integration of TipRanks API for Market Analysis"},"content":{"rendered":"\n<figure class=\"wp-block-image alignfull size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"327\" src=\"https:\/\/oderena.com\/wp-content\/uploads\/2024\/07\/hero-image-9-1024x327.jpg\" alt=\"\" class=\"wp-image-141\" srcset=\"https:\/\/oderena.com\/wp-content\/uploads\/2024\/07\/hero-image-9-1024x327.jpg 1024w, https:\/\/oderena.com\/wp-content\/uploads\/2024\/07\/hero-image-9-300x96.jpg 300w, https:\/\/oderena.com\/wp-content\/uploads\/2024\/07\/hero-image-9-768x245.jpg 768w, https:\/\/oderena.com\/wp-content\/uploads\/2024\/07\/hero-image-9-1536x491.jpg 1536w, https:\/\/oderena.com\/wp-content\/uploads\/2024\/07\/hero-image-9-2048x654.jpg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div style=\"height:32px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-1250aeed wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h4 class=\"wp-block-heading\">My role<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">As a Senior Product Designer at IG Group, I led the design work for the native integration of TipRanks, a comprehensive research tool, into our trading platform.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h4 class=\"wp-block-heading\">Scope<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">IG has partnered with TipRanks to offer three in-platform market analysis widgets. This integration aimed to provide our users with enhanced market analysis capabilities, leveraging TipRanks&#8217; unique features and extensive database.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:32px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-1250aeed wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h4 class=\"wp-block-heading\">Process<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>1. Research and Discovery<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>User Needs Analysis<\/strong>. Conducted user interviews to understand the specific needs and preferences of traders regarding market analysis tools.<\/li>\n\n\n\n<li><strong>Integration Analysis.<\/strong> With team tech lead identified best practices and areas for differentiation in integrating third-party research tools.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><strong>2. Concept Development<\/strong><\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Collaboration with Stakeholders<\/strong>. Worked closely with business stakeholders, product manager, dev team to define the integration scope, key features, and user workflows.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>3. Design and Prototyping<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>UI Design. <\/strong>Designed high-fidelity mockups ensuring that TipRanks&#8217; data and insights were presented in a visually appealing and user-friendly manner, consistent with IG Trading Web, iOS and Android design system.<\/li>\n\n\n\n<li><strong>Interaction Design.<\/strong> Developed interactive prototypes to demonstrate how users would interact with TipRanks&#8217; features, such as viewing analyst ratings and analyst profile, reading news, and accessing stock forecasts.<\/li>\n\n\n\n<li><strong>API Integration. <\/strong>Worked with dev team to ensure smooth API integration, allowing real-time data updates and interaction.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>4. Testing and Iteration<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Usability Testing.<\/strong> Conducted usability tests to gather feedback on the integration, focusing on ease of use, data accessibility, and overall user experience.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>5. Launch and Evaluation<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Implementation<\/strong>. Collaborated with developers to oversee the implementation of the final design.<\/li>\n\n\n\n<li><strong>Evaluation<\/strong>. With product owner set metrics and interaction tracking for measuring success of implementation.<\/li>\n<\/ul>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"658\" height=\"1024\" src=\"https:\/\/oderena.com\/wp-content\/uploads\/2024\/07\/TipRanks-img1-658x1024.jpg\" alt=\"\" class=\"wp-image-142\" srcset=\"https:\/\/oderena.com\/wp-content\/uploads\/2024\/07\/TipRanks-img1-658x1024.jpg 658w, https:\/\/oderena.com\/wp-content\/uploads\/2024\/07\/TipRanks-img1-193x300.jpg 193w, https:\/\/oderena.com\/wp-content\/uploads\/2024\/07\/TipRanks-img1-768x1196.jpg 768w, https:\/\/oderena.com\/wp-content\/uploads\/2024\/07\/TipRanks-img1-986x1536.jpg 986w, https:\/\/oderena.com\/wp-content\/uploads\/2024\/07\/TipRanks-img1-1315x2048.jpg 1315w, https:\/\/oderena.com\/wp-content\/uploads\/2024\/07\/TipRanks-img1.jpg 1470w\" sizes=\"auto, (max-width: 658px) 100vw, 658px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:32px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-1250aeed wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h4 class=\"wp-block-heading\">Outcome<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Engagement:<\/strong> ~50% of clients trading are having an interaction with the TipRanks analysis widgets<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Journey progression:<\/strong> 100+ First Trades have been made post interaction<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Time in platform:<\/strong> 30% uplift<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"455\" src=\"https:\/\/oderena.com\/wp-content\/uploads\/2024\/07\/TipRanks-img2-1024x455.jpg\" alt=\"\" class=\"wp-image-143\" srcset=\"https:\/\/oderena.com\/wp-content\/uploads\/2024\/07\/TipRanks-img2-1024x455.jpg 1024w, https:\/\/oderena.com\/wp-content\/uploads\/2024\/07\/TipRanks-img2-300x133.jpg 300w, https:\/\/oderena.com\/wp-content\/uploads\/2024\/07\/TipRanks-img2-768x341.jpg 768w, https:\/\/oderena.com\/wp-content\/uploads\/2024\/07\/TipRanks-img2.jpg 1470w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:32px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"wp-block-heading\">Smart Score<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Widget 1 &#8211; Offering the ability to see a stock\u2019s performance at a glance.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"540\" src=\"https:\/\/oderena.com\/wp-content\/uploads\/2024\/07\/TipRanks-img3-1024x540.jpg\" alt=\"\" class=\"wp-image-146\" srcset=\"https:\/\/oderena.com\/wp-content\/uploads\/2024\/07\/TipRanks-img3-1024x540.jpg 1024w, https:\/\/oderena.com\/wp-content\/uploads\/2024\/07\/TipRanks-img3-300x158.jpg 300w, https:\/\/oderena.com\/wp-content\/uploads\/2024\/07\/TipRanks-img3-768x405.jpg 768w, https:\/\/oderena.com\/wp-content\/uploads\/2024\/07\/TipRanks-img3-1536x810.jpg 1536w, https:\/\/oderena.com\/wp-content\/uploads\/2024\/07\/TipRanks-img3-2048x1080.jpg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div style=\"height:33px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"wp-block-heading\">Analyst Consensus<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Widget 2 &#8211; discover market forecasts from experts.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"553\" src=\"https:\/\/oderena.com\/wp-content\/uploads\/2024\/07\/TipRanks-img4-2-1024x553.jpg\" alt=\"\" class=\"wp-image-155\" srcset=\"https:\/\/oderena.com\/wp-content\/uploads\/2024\/07\/TipRanks-img4-2-1024x553.jpg 1024w, https:\/\/oderena.com\/wp-content\/uploads\/2024\/07\/TipRanks-img4-2-300x162.jpg 300w, https:\/\/oderena.com\/wp-content\/uploads\/2024\/07\/TipRanks-img4-2-768x414.jpg 768w, https:\/\/oderena.com\/wp-content\/uploads\/2024\/07\/TipRanks-img4-2-1536x829.jpg 1536w, https:\/\/oderena.com\/wp-content\/uploads\/2024\/07\/TipRanks-img4-2-2048x1105.jpg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div style=\"height:32px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"wp-block-heading\">Analysts&#8217; Top Stocks<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Widget 3 &#8211; the best stocks in a single watchlist to help traders quickly identify trading opportunities. The rankings are based on TipRanks\u2019 smart score feature.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"743\" src=\"https:\/\/oderena.com\/wp-content\/uploads\/2024\/07\/TipRanks-img5-1-1024x743.jpg\" alt=\"\" class=\"wp-image-156\" srcset=\"https:\/\/oderena.com\/wp-content\/uploads\/2024\/07\/TipRanks-img5-1-1024x743.jpg 1024w, https:\/\/oderena.com\/wp-content\/uploads\/2024\/07\/TipRanks-img5-1-300x218.jpg 300w, https:\/\/oderena.com\/wp-content\/uploads\/2024\/07\/TipRanks-img5-1-768x557.jpg 768w, https:\/\/oderena.com\/wp-content\/uploads\/2024\/07\/TipRanks-img5-1-1536x1115.jpg 1536w, https:\/\/oderena.com\/wp-content\/uploads\/2024\/07\/TipRanks-img5-1-2048x1486.jpg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div style=\"height:41px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/oderena.com\/?page_id=199\" data-type=\"page\" data-id=\"199\">\u2190 Back to all projects<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>My role As a Senior Product Designer at IG Group, I led the design work for the native integration of TipRanks, a comprehensive research tool, into our trading platform. Scope IG has partnered with TipRanks to offer three in-platform market analysis widgets. This integration aimed to provide our users with enhanced market analysis capabilities, leveraging [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":199,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-140","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/oderena.com\/index.php?rest_route=\/wp\/v2\/pages\/140","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/oderena.com\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/oderena.com\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/oderena.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/oderena.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=140"}],"version-history":[{"count":6,"href":"https:\/\/oderena.com\/index.php?rest_route=\/wp\/v2\/pages\/140\/revisions"}],"predecessor-version":[{"id":216,"href":"https:\/\/oderena.com\/index.php?rest_route=\/wp\/v2\/pages\/140\/revisions\/216"}],"up":[{"embeddable":true,"href":"https:\/\/oderena.com\/index.php?rest_route=\/wp\/v2\/pages\/199"}],"wp:attachment":[{"href":"https:\/\/oderena.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=140"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}